What Unique Japanese Items Are Popular for Foreigners? The “Jellyfish Umbrella” Is Beloved!

There are a lot of interesting and funny novelty goods in Japan. In particular, FELISSIMO’s humor goods brand “YOU+ MORE!”, provides a treasure trove of quirky and enjoyable items. Therefore, I’ll introduce some of the most popular items from YOU+MORE!’s global site!

What Is FELISSIMO’s Global Site?

FELISSIMO provides a cool and cute selection of practical items that are great for everyday use. There are a wide range of convenient and fashionable products, and it has become incredibly popular in Japan!

But its popularity isn’t limited to Japan, it has also gained attention overseas. The FELISSIMO Global Site offers fashion, lifestyle goods, and handmade crafts to 24 countries and regions, with a focus on Hong Kong and Taiwan. You can choose English, Traditional Chinese, Simplified Chinese, and Korean.

FELISSIMO Global Site

Popular Items from Global Site

Now, I’ll share the top 10 most popular “YOU+MORE!” products from the FELISSIMO Global Site! The concept of “Turning the everyday into something more fun and laugh,” YOU + MORE! offers a collection of unique and playful items designed to make every day with others even more enjoyable.

Top 10 Popular YOU + MORE! Items!

* Data collection period: January 2022 – December 31, 2024 (excluding discontinued items).

<Romanized names of the products in the ranking>
1. Amazora o oyogu misukurage no kasa
2. Tayutau hana chōzu ajisai no garasu purēto
3. Amazora ni saki koboreru ajisai no kasa
4. Hirogere akogare no sekai sutendo gurasu no kasa
5. Azarashi Yuki-chan mocchiri kusshon
6. Kīui mini masukotto Gōruden Kīui
7. Mini wafū mashumaro shibainu hōzui
8. Shurutto tobitatsu Shimaenaga pōchi
9. Marusugiru sekai saiko no neko masukotto kusshon
10. Itsudemo dokodemo tanoshimeru hitsuji no kegari nuigurumi

There are three designer umbrellas that made it into the popularity rankings: the “Moon Jellyfish Umbrella” (1. Amazora o oyogu misukurage no kasa), the “Hydrangea Umbrella” (2. Tayutau hana chōzu ajisai no garasu purēto), and the “Stained-Glass Umbrella” (3. Amazora ni saki koboreru ajisai no kasa).
Their unique concepts, beautiful designs, and photogenic appeal seem to be the main reasons for their popularity.

Moreover, a lot of people from overseas have taken and shared photos on their social media while holding the “Hydrangea Umbrella” when they visit hydrangea temples in Japan. It’s beautiful like real hydrangea, so it grabs people’s hearts.

The uniquely designed “Hitsuji no Kegari Nuigurumi”, which you experience by shearing wool, stands out for its creative concept.
As well as, the “Omanjū Azarashi Yuki-chan Mocchiri Big Cushion” which has been featured in international media, and is praised for being both realistic and lovely. It has widespread popularity among various countries, with orders coming not only from Asia but also from the U.S., Canada, Switzerland, and other Western countries.

As expected, adorable and funny items are loved by people both domestically and internationally. Daily life becomes more enjoyable. Why not get a nice item from YOU+MORE! when you want something to make you happy?

YOU+MORE!